In Age of Persuasion on January 6, 2011 at 7:37 am
Terry O’Reilly has posted the links to the official Age of Persuasion podcast and I couldn’t be happier. I’ve enjoyed making the shows available to the 1200 subscribers to the unofficial podcast and hearing Terry acknowledge its existence on The Sound of Young America, but also I’m glad licensing has been arranged to make it an official podcast available.
Unless I am asked to remove the previous seasons, I will continue to make them available here.
In Age of Persuasion on June 28, 2010 at 11:30 am
The Emmy-winning TV series “Mad Men” is all the rage right now. The writing is remarkable, the Madison Avenue characters riveting, and it has been praised as being true to the early 60s period it depicts. As with any show that begins to work its way into pop culture, it is slowly becoming regarded as an accurate record of the advertising business.
But is it?
Join Terry O’Reilly this week as he analyzes the show, compares it to the real advertising world he works in daily, and searches for the Admen in Mad Men.
In Age of Persuasion on June 14, 2010 at 11:30 am
Brands aren’t just products on shelves. Brands are people, and places, and events, and moments in time: anything that leaves a distinct emotional impression. This week, Terry checks under the hood of a handful of fascinating brands, to see what makes them tick. One is the only ‘A’ list celebrity to survive the entire television age. One is an unforgettable era. Another is a cultural icon. And one may be the world’s most spectacular piece of real estate. Terry explains the magic of these mighty brands, and what makes them unforgettable.